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Melrose Avenue Scores An Edgy-Cool French Girl Label

Zadig & Voltaire army jacket and edgy boots Photo: Zadig & Voltaire

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That stretch of Melrose Avenue near La Cienega is building up quite nicely. On top of scoring Lululemon, the buzzing boulevard has landed Erin Wasson-faved label Zadig & Voltaire’s fourth standalone boutique in LA. (It’s already got outposts in Malibu, West Hollywood’s Sunset Plaza, and on Rodeo Drive.)

The shop’s taking over one of the spaces in that shiny new retail complex located next door to Rag & Bone. As seen below, a sleek window sign promises that the store’s "opening soon"; we’ve reached out to the brand for more details on the exact debut date.

Zadig and Voltaire storefront on Melrose Avenue