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New Label Privacy Please Makes Classic Style Affordable

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As proven by cult-favorite labels like Reformation, Flynn Skye, and Stone Cold Fox, today's most inspiring dressers are veering toward a look that's less trendy (à la Nasty-Gal) and more timeless. If retro-driven pieces with modern silhouettes are the goal, Privacy Please nails it.

Created by LA-based Alliance Apparel, the unstoppable fashion powerhouse behind Lovers + Friends, Tularosa, NBD, and Raye, Privacy Please is a 17-piece collection of feminine dresses, two-piece sets, and jumpsuits ranging from $70 to $220. "As we expand our portfolio of brands, we want to create collections that fill a gap in the modern woman's wardrobe," explains chief creative officer Raissa Gerona. "With Privacy Please, we saw an opportunity to make beautiful vintage-inspired pieces in modern cuts, using high-quality fabrics at accessible prices."

Take a peek at our favorites above, and shop the collection exclusively on