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Parachute's Dreamy Bedding Is Popping Up in Venice


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For the first time ever, online luxury bedding brand Parachute is giving fans a chance to caress its stylish offerings IRL before they buy. The Venice-based label is popping up at Abbot Kinney fave Milkmade from August 1st through September 7th, and we hear that they're bringing along their core collection of bedding essentials, as well as the just-launched linen range, beach towels, canvas tote bags, scented candles, cashmere throws, and more.

In addition to designing the bright and airy pop-up, creative director and lifestyle consultant Whitney Leigh Morris will be hosting a shopping event on Tuesday, August 11th to kick off the pop-up's roster of fun.

Parachute at Milkmade will be open Monday through Saturday from 11am to 7pm, and Sunday from 12pm to 6pm.

Parachute at Milkmade

1413 Abbot Kinney Boulevard, Venice, CA 90291, USA