Sanrio Superfans: Hello Kitty's Supercute Friendship Fest Invades LA This Month

Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.

From a cute café on wheels to that highly-anticipated warehouse sale, it's clear Hello Kitty's Cali domination continues. The 40-year-old cat-like phenomenon is unleashing more inexplicable adorableness for her first-ever Supercute Friendship Festival tour. Yes, this is real life.

Set to invade the The Forum next Friday, June 12th through Sunday, June 14th, the mind-blowing live entertainment show will feature multiple stages of performances, Hello Kitty fashion (cosplay encouraged!), photo ops, plenty of retail therapy, and "lots of special Sanrio surprises."

Into it? Youth tickets are $43.50 and adult tickets are $53.80; VIP packages are also available ($125 to $250) and include a meet-and-greet with Hello Kitty and friends, exclusive tour goodies, advanced access to shop the fest merch, and more; score tickets online here.