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Victoria's Secret Pink Opens LA's First All-Pink Store at Hollywood & Highland

A Victoria's Secret Pink Store at Woodfield Mall in Chicago
A Victoria's Secret Pink Store at Woodfield Mall in Chicago

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On Friday, June 5th, lingerie giant Victoria's Secret will toast the grand opening of LA's very first freestanding Victoria's Secret Pink store, a sub label launched in 2002 that targets 15-to-22 year olds. Located at the Hollywood & Highland shopping center, the shop will feature all of Pinks bestsellers for the "independent collegiate girl," including hoodies, tees, tanks, sweats, bras, panties, yoga gear, accessories, beauty, and more.

Shoppers who swing by on opening weekend will score a limited-edition mini dog (free with purchase, while supplies last) on Friday, June 5th and a live DJ will be spinning from 1 to 6pm on Saturday, June 6th.

Update: a previous version of this article noted an incorrect opening date.

Victoria's Secret Pink

6834 Hollywood Boulevard, Los Angeles, CA 90028, USA