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Following Target's super-sophisticated fashion collab with Altuzarra, the retail giant is taking a playful turn to team up with color-happy American socialite and fashion designer Lilly Pulitzer. Coined as the "Queen of Prep," the Palm Beach-born talent's capsule collection is filled with all the spring-ready hues your monochromatic closet is yearning for, complete with pretty chill price tags.
Since the collection officially hits Target stores and Target.com on Sunday, April 19th, we've put together a handy cheat sheet ahead of time to make sure that you slay this sale and get your vacation-worthy looks sorted before anyone else.
WHEN TO GO
WHAT TO BUY
Given that this collection offers a whopping 250 pieces that include swimsuits, cover-ups, rompers, accessories, shoes and jewelry, above we've picked a few of the styles that we're guessing will be the first to go. As you'll see in the full lookbook here, prices range from a crazy-cheap $2 to a still fairly reasonable $150. Although many of the looks will be available in-store, look out for the noted online-only pieces.
HOW TO SHOP
A Target rep tells us that although there's a limited supply of each item, they'll be replenished the racks throughout the day until everything is gone. Having buyer's remorse or does something not fit right? There's a 14-day return policy for this collab, which differs from Target's standard 90-day return policy.
WHERE TO GO
Here's a list of 20 local Targets and CityTargets carrying the collection:
Target Alhambra - 2120 West Main Street; (626) 308-3290
CityTarget at Beverly Connection - 100 N La Cienega Blvd; (323) 801-2160
Target Burbank - 1800 W Empire Ave; (818) 238-0132
Target Commerce - 5600 Whittier Blvd; (562) 949-6200
Target Culver City - 10820 Jefferson Blvd; (310) 839-5200
Target at Westfield Culver - 6000 Sepulveda Blvd; (310) 754-4614
CityTarget DTLA - 735 S Figueroa St; (213) 330-4543
Target Glendale - 2195 Glendale Galleria; (818) 334-1400
Target Hawthorne - 2700 W 120th St; (323) 492-1000
Target South LA - 3535 S La Cienega Blvd; (310) 895-1131
Target Eagle Rock - 2626 Colorado Blvd; (323) 258-1355
Target NoHo - 11051 Victory Blvd; (818) 761-3083
Target Northridge - 8999 Balboa Blvd; (818) 924-9001
Target at Northridge Plaza - 8840 Corbin Ave; (818) 772-0494
Target Pasadena 1 - 3121 East Colorado Blvd; (626) 584-2931
Target Pasadena 2 - 777 East Colorado Blvd; 626) 584-1606
Target Pico Rivera - 8800 Whittier Blvd; (562) 949-6200
Target Van Nuys - 5711 Sepulveda Blvd; (818) 779-0163
Target WeHo - 7100 Santa Monica Blvd; (323) 603-0004
CityTarget Westwood - 10861 Weyburn Ave; (310) 893-2360
Good luck! We'll shoot out another reminder a few days before the launch so you don't miss it.