clock menu more-arrow no yes mobile

Filed under:

Mega E-tailer Revolve Acquires LA's Lovers + Friends, Tularosa, and NBD

Photo: Revolve
Photo: Revolve

Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.

Revolve continues to slay the online shopping game. As if its badass lookbooks, superstar campaigns, and must-stop pop-ups weren't enough to make them a shopping mainstay, the LA e-tailer has she acquired three local, blogger-beloved brands.

In a press release unleashed late last Friday, Revolve announced that after doubling sales in 2014, they've scooped up Alliance Apparel Group, the masterminds behind Racked regulars Lovers + Friends, Tularosa, and NBD.

"At Revolve, we are dedicated to curating a collection of emerging brands and designers that reflect our youthful and fashionable aesthetic, and provide our uber-stylish millennial customer with the variety and quality they've come to expect," says Revolve co-founder and co-CEO Michael Mente. "We've worked closely with Raissa [Gerona] and Mitch [Mosely] for a number of years, and couldn't be more excited to bring them into the Revolve family to help fuel the growth of Alliance Apparel, and create more opportunities for both brands across the board."