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As if we needed more proof of fashion's caffeine obsession, another LA café is brewing up a collab with an equally cool local brand. Following its fragrant range with Le Labo, edgy LA men's label Hiro Clark is serving fashionable java junkies and stylish surfers with a limited-edition coffee and tee set with Santa Cruz's Verve Coffee Roasters.
Inspired by SoCal's early-to-rise wave riders, the "Coast Is Clear" collab includes a 12-ounce bag of the bean brand's Streetlevel coffee, an engraved Stanley thermos, and one of three Hiro Clark styles featuring either a snap by Verve's shutterbug co-founder Colby Barr or a list three top-notch LA surf spots. See the designs below and buy the set ($128) at Verve's new West Third Street outpost and at the luxe basics brand's website.