clock menu more-arrow no yes mobile

Filed under:

Absolut Elyx Truck at The Grove; SukiShufu Launch in WeHo; More!

Absolut Elyx

Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.

FAIRFAX—Pineapples are a symbol of hospitality, which is likely why luxury vodka Absolut Elyx adopted the fruit's likeness in creating a copper shaker/vessel for cocktails boasting the beverage. But besides being a badass home-bartending tool, this chic accessory makes a great gift because of the brand's partnership with Water For People, which gives a week's worth of water to someone in need every time one is sold. This Wednesday and Thursday, a vintage truck converted into a boutique-on-wheels for the copper-distilled, single estate wheat vodka pulls up to The Grove (189 The Grove Drive) where customers can grab gift sets of the limited edition pineapple and a 750ml bottle for $119.99. Whoever receives this pretty package (or maybe its just for you!) gets a huge score for their bar kit (Moscow Mules, anyone?) and—even more importantly—someone else gets the gift of clean water. We'd say that's a win-win.

WEST HOLLYWOOD—If you had to miss Wednesday's Racked Fit Club at WeHo's Equinox (8590 W Sunset Boulevard), the red-hot workout spot has another event in store Thursday night which—like our RFC—features the stateside debut of activewear line SukiShufu. From 6-9pm guests can stop by to preview pieces from Spring 2016 and shop the current collection (the sexy, shimmery pieces are definitely not for the shy!), snack on light bites, sip drinks, enjoy tunes from DJ Eko, and even earn a free yoga mat if you make a purchase of $250 or more.

ECHO PARK—Already planning your holiday decor? Score some unique, handmade ornaments from an impressive roster of local artists this Thursday as creative think tank iam8bit (2147 W Sunset Boulevard) hosts a sale from 7-10pm. Ranging from cute and cuddly plush pieces to etched wooden and metal ones, ornaments for sale will be starting at $10.

SANTA MONICA—Get your smart phone out of your hand and, well, onto your hand. Or neck. Or wrist. Let us explain: VINAYA's new jewelry line, ALTRUIS, hides Bluetooth technology within beautifully designed silver, gold, and rose gold rings, necklaces, and bracelets. The jewelry syncs with an app on your phone and wearers will get a light vibration when select notifications come though. This means less screentime (yay for your eyes!!) plus you get to stay hands-free. Still have questions? Get to know more about the brand this Thursday when it launches at Ron Robinson (1327 5Th Street) during a 6-8pm bash that also features eats by Real Food Daily and cocktails from Absolut and Real Beauty Water. RSVP to

The Grove

189 The Grove Drive, Los Angeles, CA 90036 323-900-8080 Visit Website