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What better place to open a design-it-yourself flower bar than Brentwood? The Goop-beloved, Tracy Anderson touted neighborhood is akin to a gloriously crunch Pinterest board, which is why Fleurish—opening this October—will fit right in.
Founded by celebrity floral designer Amy Marella, Fleurish will host a first-of-its-kind experience that allows the visitor to become the florist. Similar to Duff's Cakemix or Color Me Mine, clients can create their own arrangements, take a class, celebrate a special occasion, or pick up a pre-designed floral arrangement to go. Fancy touches include in-store "iFleur" tablets that offer step-by-step tutorials on how to create a botanical masterpiece and "Fleurkits" (from $49.95) that include all the tools you'll need for the project.
Stay tuned on exact opening date.
· Fleurish [Official Site]
· We Survived Working Out with Celeb Trainer Tracy Anderson [Racked]
· 23 Photos! Inside Goop's Very Gwyneth Pop-Up in Brentwood [Racked]