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Back in July, two major movers in our city's local fashion scene announced they'd be teaming up and taking over the official calendar for Los Angeles Fashion Week. It's a serious step that many optimistic fashion folks have long called for, with some insiders embracing the West Coast runway's palm tree-lined potential. This week, the the new and improved FashionWeekLA.com has debuted, just in time for the spring 2015 showcases from October 6 to 12.
Led by LA Fashion Council's Kelsi Smith and Fashion Week LA producer Jen Uner, the streamlined site offers one-stop event registration, a comprehensive calendar of all fashion week events, and detailed maps with all event locations. In addition to providing free calendar listings for local designers and producers, the platform also offers access to media and buyer lists, full event production services and PR/front-of-house services. The goal is to allow "independent producers to retain their autonomy, and designers to produce independent events without losing the benefits of a group or multi-designer show."
Will this finally be the year that LAFW "gets their shit together"? Share your thoughts in the comments.
· Fashion Week LA [Official Site]
· LA Fashion Council [Official Site]
· Can Los Angeles Fashion Council Save LA Fashion Week? [Racked]
· Majority of LA Fashion Insiders Say Nay to LA Fashion Week [Racked]
· LA Fashion Council's Kelsi Smith Makes a Plea for LAFW Support [Racked]