Facebook"> clock menu more-arrow no yes mobile

Filed under:

Swedish Boho Brand Odd Molly Pops Up in Venice Starting Today

New, 1 comment
Image via Odd Molly/<a href="https://www.facebook.com/oddmollyofficial/photos/a.254040401338200.59161.118566021552306/670252439716992/?type=1&amp;theater">Facebook</a>
Image via Odd Molly/Facebook

Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.

The Scandinavians may be better known for their sleek and modern designs, but Swedish brand Odd Molly's global success has proven they've also mastered the art of being bohemian. If the name sounds familiar, perhaps it's from their celeb-backed Robertson boutique a while back, which the label shuttered to focus on their wholesale efforts. Today, Odd Molly is giving the LA a second shot with a two-week pop-up shop on Abbot Kinney.

Located next to GANT Rugger in the temp space formerly occupied by Sol Los Angeles, the 400-square-foot storefront is decked out with a massive Sailor Jerry-inspired mural handpainted by local artist Jonathan Wyandt. Inside, find the womenswear brand's silk and cotton tops, embroidered tunics, knit cardigans, skirts, denim and accessories ($59 to $239). It'll hold court in Venice until Sunday, August 17.
· Odd Molly [Official Site]