Elizabeth Daniels "> clock menu more-arrow no yes

Filed under:

ATA Free City Racked LA

By Cat Wright
  • Photos by Elizabeth Daniels
  • The brand's founder Nina Garduno.
  • The patches on the jeans are mapped out and sewn on in the workshop.
  • The infamous FREECITY sweats.
  • Artwork from last year’s show.
  • The FREECITY team’s cozy break spot.
  • The rainbow skylights hit the trees midday.
  • This 7000 square foot workshop is located just behind the store.
  • Graphic designers at work.
  • The iconic FREECITY hand.
  • Garduno and FREECITY creative Adam Pogue.
  • Prepping for next weekend’s two-for-one promotion.
  • Inside the workshop, Mirna is busy shaving or “polishing” sweatpants.
  • Pogue and Garduno relaxing.
  • One of the sweatshirt designs for this year’s show: Field Trip.
  • The very first FREECITY piece Garduno designed was this t-shirt.

Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.