Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.
Generally speaking, Scandinavians seem like a happy and helpful people: at least, that's what we've gathered from the friendly-looking folks who've brought us waffle-filled parties at Moods of Norway and cheap and cute home goods at Ikea. This week, coffee-loving Swedish brand Nudie Jeans is living up to their land's chummy reputation by offering gratis repairs on their denim pairs during their pop-up shop in Bloomingdale's at the Beverly Center.
If you've got yourself a pair of Nudies, stop by the luxe denim brand's pop-up tomorrow through Sunday to get your jeans altered and fixed for free by the brand's on-site specialist, Phil Rodriguez. In addition, denim devotees who donate their old Nudies to the brand's recycling program also score an exclusive gift (while supplies last). Just for fun, let's all say it together: Nudies!
· Nudie Jeans [Official Site]
· Swedish Import Nudie Jeans Open an Outpost off Melrose [Racked]
· Nudie Jeans Takes Care of Handsome Coffee's Work Aprons [Racked]