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- Attendee Kristen Kelly shows off her Hello Kitty devotion.
- Goth Lolita Alexandra Bowersox.
- Malina Huang gets inked by Cali-based tattoo artist Jeffery Page.
- Even Sanrio's Senior Vice President, Ken Yamamoto, professed his love for Hello Kitty with a (temporary) tat.
- Convention attendee Chris Sullivan sweetens up his spooky costume with a tutu.
- No, she's not a Mario x Hello Kitty mashup. Attendee Carolyn Molina dressed up as the OG Hello Kitty, complete with blue overalls.
- Attendees Taryn Ka; iulani and Jamie Frey.
- Attendee Brandee Amore handmade her entire costume.
- A giant version of the first-ever Hello Kitty product: a vinyl coin purse from 1975.
- Official Hello Kitty Spam Musubi kits.
- We loved matching mom-and-daughter duo Julia and Brandy Rollo.
- Young fans meet their idol.
- LA's Poketo set up shop with exclusive merch at the Super Supermarket.
- Attendees Kristine Smith and Naomi Wilson twinning it.
- Stylish trio Eric, Laurie, and Alicia.
- Tommy Moreno, aka Mr. Hello Kity Boy, brightened up the scene.
- Badtz Maru (aka Anthony Trujillo) made an appearance.
- Angelina Serbian's and Sylva Hattington's costumes were a scary twist on the cute character.
- Serious retail therapy at the Hello Kitty Friendship Station pop-up shop.
- The convention featured an entire mini-house decked out in all Hello Kitty everything.
- JapanLA's exclusive Hello Kitty x The Simpsons designs.
- Hello Kitty made from Mega Bloks.
- Throwback merch at the Vintage Village.
- We dig this mid-century modern Hello Kitty set-up.
- The Hello Kitty Cafe doled out sweet treats, like cake pops, macarons, and more.
- Chrissa Sparkles and Bebe Le were among the kaleidoscopically-dressed attendees.
- Dylan's Candy Bar created adorable sweets, like these crisped rice treats.
- The convention gave superfans a sneak peek at the Supercute Friendship Festival, set to tour the US starting May 2015.
- JapanLA's Stephiee Nguyen curated this Hello Kitty-inspired cosplay fashion exhibit.
- Throughout the day, Sanrio's official gift givers handed out free tattoos. Here they are resting their feet after a hard day's work.
- We couldn't contain ourselves when this Hello Kitty buss rolled up.
- Katy Perry stopped by the last hour of the convention to get a Hello Kitty tattoo on her finger. That's Hello Kitty designer Yko Yamaguchi behind her in the sunnies! [Photo by Thania Peck of Catcher in the Style<