clock menu more-arrow no yes mobile

Filed under:

Behold: The Rose Parade's Beverly Hills Float in All Its Glory

New, 5 comments

Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.


New York City has the Macy's Thanksgiving Day Parade, LA has the New Year's Day Tournament of Roses. We mentioned back in November that the Pasadena-based event was set to feature a float dedicated to Beverly Hills, and they did just that. While the spendy city's decorated platform didn't showcase any shopping scenes or, as one commenter predicted, "expensive cars" and "cosmetic surgery," the float did pay tribute BH's upcoming centennial celebration by highlighting iconic imagery. Take a peek at the flower-filled creation below and see the rest of the floats here.

· Tournament of Roses [Official Site]
· Centennial Celebration [Beverly Hills]
· Beverly Hills to Fête 100 Years with Rose Parade Float, More [Racked]