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Image via Giving Tree Eyewear
If you were feeling the philanthropic ways of basics brand Povertees, here's yet another do-gooder LA label that's giving a helping hand to the needy and nature. Launching today, Newport Beach-based Giving Tree Eyewear's new line of eco-friendly, Gumby-like sunnies are designed to keep on-the-go peepers shaded—even after the stylish specs are dropped. (Crazy!)
Crafted from BPA-free, nearly-indestructable material that's super-bendable, the LA-made frames come in two classic styles and six different colors, with more optical options in the works. Unsurprisingly, even the packaging is Mother Earth-minded: in addition to the 100% recyclable box, the warranty card is printed on plantable seed paper.
Digging Giving Tree Eyewear's accident-friendly gear? Though their merch isn't available in stores (yet!), the brand's currently raising capital to crowd-fund their first run of good karma-earning glasses. To score a pair of shades for just $99 or $109 (they'll be $120 once they hit shelves), head over to GTE's IndieGoGo page here.
· Giving Tree Eyewear [Official Site]
· Spectacular Specs: The Top 17 Sunglass Shops in LA [Racked]
· LA's Made Eyewear Introduces Build-Your-Own Sunnies [Racked]
· LA's Lloyd Klein Collabs with Retro Specs Line Ivory+Mason [Racked]
· LA Label Povertees Stitches Stylish Shirts to Help the Homeless [Racked]