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Big news for brides-to-be of the indie and boho variety: this July, Anthropologie's wedding-minded sister brand, BHLDN, is setting up its first-ever permanent shop-in-shop experience at the ethereal retail chain's Beverly Drive boutique in Beverly Hills.
Founded in 2011, BHLDN (pronounced "Beholden"), is known for hooking up heirloom-style gowns, artisanal hair adornments and Pinterest-worthy accoutrements for gals looking for that one-of-a-kind vibe on their big day. The BH location will be the company's third store, following locations in Chicago (pictured) and Houston.
As far as pricing goes, items range from $65 studs to $250 satin ballet flats to $2,400 Great Gatsby-ready gowns. Planners should definitely add this new spot to their foolproof bridal fashion arsenal.
· BHLDN [Official Site]
· Boho Brides, Rejoice: Cult Gaia Launches a Wedding Collection [Racked]