James Franco Directs a Love Triangle for 7 For All Mankind

Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.

James Franco's latest film for 7 For All Mankind doesn't involve cemetery nudity or spooky resurrections. It does, however, present a love triangle in which a woman has to choose between hockey pro-turned-fashion lover Sean Avery and MTV's I Want My Pants Back star, Peter Vack. The LA denim label is asking Facebook fans to help her decide.

The 35-second clip features grainy images of tangled love heightened by melancholy music, dramatic split screens and kaleidoscope art. The gal is, of course, decked out in 7FAM's A Beautiful Odyssey spring 2013 collection. Watch the clip below and cast your vote here.

· A Beautiful Odyssey: Chapter 2 [7FAM/Facebook]
· Franco, Half-Naked Models Troop Into Hollywood Cemetery [Racked]
· James Franco Directs Spooky Resurrection Scene for 7FAM [Racked]
· Franco! Famous Face Shoots Seven For All Mankind's New Ads [Racked]