Take a Peek at One of Two IRO Stores Coming to LA Next Year

Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.

Grid View

Expand

• Images via IRO/Facebook

North Beverly Drive wins again! In addition to scoring Sandro and Maje boutiques, the Beverly Hills hot spot can now add IRO to its growing roster of cult-favorite French fashion destinations.

Putting our questions to rest, Apparel News reveals that one (of two!) of the Parisian label's West Coast stores will reside at 325 N Beverly Drive, taking over Ron Herman's digs. We did some poking around IRO's Facebook and discovered these gorgeous images of the spacious store, set to open next year. Excited yet? There's more.

In that same Apparel News article, we also learn that the blogger-beloved brand is set to open a second LA store in Venice, in Mystic Journey bookstore's former space at 1319 Abbot Kinney Blvd. Both boutiques are scheduled to open February 2014. Happy dance!
· Iro, Ruti Join Bustling Fashion District on Abbot Kinney in LA's Venice Neighborhood [CAN]
· Iro Has Found The Site of Its First Los Angeles Boutique [Racked]
· Maje's First LA Shop is Coming to Bev Hills, Opening Nov 26th [Racked]