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"It feels like everything's come full circle," says Paige Adams-Geller. The LA resident and denim designer is standing next to a display of her spring/summer collection at Ron Herman, mulling over her beginnings in the fashion industry. "I felt like Ron [Herman] was one of my mentors. When I started fit modeling for A. Gold E., his eye, his edits and his enthusiasm were something I never had experienced before."
Paige's good relationship with Ron Herman led to the decision to give the retailer a month-long exclusive on her spring/summer collection. The shop just landed an edited selection of the denim range, focused on vintage denim-inspired hues. There's a Coachella-worthy cut-off, a white-and-blue colorblocked chambray shirt and a few styles of printed jeans all in a palette of blue and cream.
Adams-Geller wanted the spring line to feel really playful, so she's experimenting with techniques like batik ("something I learned at camp as a kid") using melted wax and lasering, which creates the delicate rose pattern on one style. Paige printed less than 50 pairs of the rose print for the Ron Herman launch, and they're already selling fast online. You can shop them here and in-store; they'll roll out nationwide this April.
· Paige [Ron Herman]
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