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Earlier this week, HBO's Girls promo of free blowouts at Drybar was so popular that it took down Drybar's site. Well, the network is back with another enticing season-premier-related deal. They've linked up with the spinning enthusiasts at SoulCycle to offer free rides in the LA (WeHo, Brentwood, Santa Monica) and NYC studios this Tuesday, January 8th through Sunday, January 13th.
On Monday, SoulCycle will release HBO Girls rides on their schedule. As soon as you see the ride pop up, you can click on it to reserve your bike. (Let's see if SoulCycle's booking software can handle this onslaught.) The bikes are first-come-first-serve and are bound to go fast; HBO will also be giving away bikes via the Girls Twitter account every afternoon. Good luck!
· SoulCycle [Official Site]
· HBO and Drybar Partner For Epic Blowout Fest Next Week [Racked]