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Last night, E! News host and breast cancer survivor Giuliana Rancic invited friends and press to Petit Ermitage in WeHo to celebrate the LOFT + Guiliana Rancic "Live in Pink" campaign, which officially launches in October for Breast Cancer Awareness Month.
The partnership supports the Breast Cancer Research Foundation and features a Rancic-styled pink capsule collection designed by LOFT, as well as a limited-edition necklace designed by the TV star. Keeping with the theme, the event was peppered with pink touches, like rosy prosecco libations and hot pink photo booth props.
Guests dressed the part, too, like Beverly Hills, 90210 alum Jennie Garth, who was glad to hear that we're obsessed with her new 90210-inspired Old Navy commercial. Our girl DJ Harley Viera-Newton was also in the house, spinning tunes for the crowd.
· LOFT [Official Site]
· Harley Viera-Newton Swears by Cutoffs, Charlotte Olympia [Racked]
· Yes! 90210 Cast Members Reunite for Old Navy Campaign [Racked]
· Giuliana Rancic on Beauty, Hollywood and Red Carpet Nerves [Racked]