clock menu more-arrow no yes mobile

Filed under:

Restoration Hardware's New Baby & Child Shop Will Mint Money

New, 2 comments

Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.

Photos by Elizabeth Daniels

On its first day of operation, the Restoration Hardware Baby & Child Gallery on the Third Street Promenade was bustling. Pregnant women examined swatches of fabric via iPad with in-store consultants while couples, many with children, wandered about the store's massive expanse. This is Los Angeles' first, and the company's biggest, Baby & Child location and it is chock-full of antique-inspired furniture, decor items and accessories that tug at the wallet strings of even childless browsers.

Yes, it's a little over-the-top. The grand, airy, light-filled entranceway features Roman style columns and princessy canopy beds. There are faux-fur hats, bathrobes and Ugg-style slippers (all in tasteful, neutral shades—no screaming neons here) for the pre-school set. It's easy to drop thousands of dollars on things like a mini metal-and-leather aviator chair ($1,1199), an oversize felt wool elephant ($399) or a 19th century rococo iron and crystal chandelier ($1,495). The concept might seem crazy, but it's also totally genius. Add in on-the-spot nursery and bedroom planning (with Restoration Hardware paints and fabrics) and we're betting that this place will be raking it in. Take a virtual spin around the digs with our gallery, above. And take note: Resistance is futile, because this stuff is adorable.
· Restoration Hardware Baby & Child [Official Site]

Restoration Hardware

8772 Beverly Boulevard, Los Angeles, CA 90048 310-652-0323 Visit Website