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When Australia-based label MINKPINK decided that LA would be the perfect backdrop for its global 2012 campaign, they didn't go the obvious route. Instead of capturing our city's beaches or palm-tree-lined streets, the contemporary brand took its team and models to DTLA. The result is a playful, colorful romp around toy stores, meat markets and fruit stands. You'll be able to shop the looks at MINKPINK stockists like Urban Outfitters, Nasty Gal and ASOS. Can anyone ID the locations pictured?
· MINKPINK [Official Site]