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- "Anais works in our creative department on online merchandising and other improvements to our online stores."
- "Mollie works with our Multibrand assortment, which is what we call anything we sell that isn't American Apparel."
- "Martine is a marketing-minded creative employee. She develops our display advertising (another way to say she does our online banner ads) as well as working on cross-platform marketing improvements, and editorial and blogger promotions."
- "Brenda is the assistant to one of our Creative Directors, which means she's involved in all things creative."
- "Nichole is the marketing employee responsible for the Flash Sales you love on Facebook."
- "Eliana is a product developer and is responsible for directing the development of many of our recent styles--sometimes even designing the garments herself."
- "Patrick is a district merchandiser for our LA-area stores and is one of the creative employees behind our window displays and in-store merchandising."
- "Marty, on the left, is our Chief Operating Officer. Unfortunately he doesn't usually model for us, but he happened to be doing the rounds late one night while we were shooting the lookbook so we forced him into a sweater and glasses for this shot.&q
For its new holiday campaign, American Apparel tapped internal talent. The looks feature staffers and were shot at the brand's downtown LA offices. Click through our gallery for some of our favorites along with a bit of info about each employee. Though the campaign is relatively tame compared to American Apparel's other advertisements, there are a few slightly suggestive food shots and one pants-less girl.
· American Apparel [Facebook]