SoulCycle Signage Up on Sunset

Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.

Devotees of spinning studio SoulCycle are some of the most passionate and vocal out there—so we anticipate that their first LA location will be mobbed when it opens next year in West Hollywood. Right now that date has been set, vaguely, at "early 2012" and from the look of these work-in-progress shots it's still pretty far off.

If you're interested in joining the studio, here are a few intro videos that should answer any basic FAQs like what to wear and what to eat before a workout. If you're interested in working there, per Craigslist they're hiring now for studio managers.
· SoulCycle [Official Site]