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Smashbox Studios, Cosmetics 2.0: Relaunch Party

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Photos by Brittany Curran

Smashbox decided to rejigger the web presence for both the studio and the cosmetics line. So they've relaunched with a new look and a throughline that connects both entities?and celebrated with recent party. The events was held at Smashbox Studios in West Hollywood, and the theme was digital -- as in, a website come to life. Music was provided by the pretty Posso girls, and Coolhaus and the Philly Please Truck provided supplemental nutrition. Not surprisingly, the most popular part of the party was the photobooth. Click through our party shots to see some of the evening's fab threads.
· Smashbox [Official Site]