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Not all Zara construction projects run ridiculously behind schedule (cough, Hollywood Boulevard, cough)—case in point, the retailer's newest location at the LA Farmers Market, which actually opened a day early. Blackburn and Sweetzer naturally popped in for the opening day, offering a glowing review for its size (a spacious, yet manageable two stories) and new boutique sparkle ("It’s so shiny and new and organized, you can actually see the merchandise, as compared to, say, H&M or Forever 21 at the Beverly Center, or even Zara at Century City.")
Kudos were also given for the designer-inspired selection of merchandise, of which we gave a preview earlier this week. Most notable were "slouchy-but-tailored trousers, lovely blazers with precise Balmain-esque shoulders, loads of textural platform leather heels, supple faux leather jackets and pretty faux fur vests, drape-y shirtdresses, weathered denim and feather-weight cotton—most falling somewhere between $40-$70." This is the retailer's seventh location in the LA area.
· Fast Fashions—Zara Opens at the Farmers Market and I Gush [B+S]
· Zara Mines High Fashion for Fall [Racked]
· Storecasting: Hollywood Zara Prepares for (Very) Belated Opening [Racked]