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Duet Duped

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As part of Bruno's quest for US domination, he consulted with twin publicists Nicole and Suzie DeFosset to find out which trendy charities he should be getting behind. Naturally, they suggested Darfur, but were then stumped when he asked them where it actually is. BlackBook tracked down the sisters, who run LA's Duet PR, to get their reactions on the experience, finding that even though they were paid in cash, required to sign a waiver, filmed by a camera crew and were asked "ridiculously funny questions," they still didn't put the pieces together for almost a year. They tell the blog: "We took it as humorous, and we thought of it as a different opportunity to brand our company." Well, if that's the kind of branding you want... [BlackBook]