Storecasting: Monocle Magazine Picks Brentwood for Second-Ever Store Location

Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.

British culture journal Monocle's retail offshoot in London has been such a success that the magazine is opening a second store—and, in news that both surprises and pleases us, they've chosen LA as the new location, specifically 225 26th Street in Brentwood. According to Fashion Week Daily, the store "will feature new collaborations between the brand and designers, like the Comme des Garçons' Hinoki candle, a unique sweatshirt from Tomorrowland, and a high-tech running kit created with John Smedley." It opens April 6.
· Brule, Baby, Brule [FWD]