Rogan Delivers Again with Loomstate for Target

Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.

We'd almost forgotten that Rogan Gregory was doing another Target line. The designer announced in December that he'd be working again with the mass retailer on a men's and women's Loomstate line. It's set to hit stores in one month. Like Rogan for Target, it will be eco-friendly, made with organic cottons. Target's released a gallery, and the clothing looks great—casual and perfect for summer. First thoughts: We're really liking the pelican printed items; the ladies shorts look really, really short.
· Designer Collabs: Loomstate for Target First Look [Racked]