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For the past few months the South Coast Plaza mall in Orange County has hosted an art-filled boutique selling sportswear from 55DSL, the scrappy little brother to older Italian denim brand Diesel. If nothing else, you might recall the store's rather amazing Kiss-themed refrigerators, which we photographed at the opening party in November. But all good things must end, and on February 11th, the shop officially packs up its Kiss fridges and goes home.
If you happen to be a die-hard fan of the brand, get yourself there immediately, as there won't be another 55DSL flagship on the West Coast any time soon. Do note, though, that all leftover merch will wind up at Barracuda on Melrose. As for the Kissfridgerators, we only wish we knew where they're going next.
· 55DSL ‘pop-up store’ closing Feb. 11 [South Coast Plaza Blog]
· Pop-Ups: 55DSL at South Coast Plaza [Racked]