Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.
Bling star Christian Audigier is teaming up with rock star Dave Stewart—of Eurythmics fame—to launch the Rock Fabulous Collection. Per PR Newswire, the collab "will embody Dave's rock and roll lifestyle and his passion for music with Christian's explosive ability to engineer globally distributed brands" and "will encompass a broad spectrum of products from perfume to motorcycles!" The whole idea is right in Audigier's comfort zone, with merch including "high end men's and ladies' embellished tee shirts, hoodies, headwear and track jackets, as well as a group of 'premium couture' fashion pieces." Read: really expensive hoodies. The collection will hit stores fall '09. You gotta love the dropline: "Rock Life. Rock Family. Rock Fabulous." Yeah, man, totally. [PR Newswire]