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Now Open: Theodore in Beverly Hills

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After a solid stretch of nearly 40 years on Rodeo Drive, contemporary chain Theodore—which carries labels such as Martin Margiela, Roberto Cavalli and Ann Demeulemeester—has moved to a 4,000-square-foot space on Camden Drive. Per WWD: "The space, which opened last month, is outfitted in Theodore's signature style of white walls, pale floors and track lighting, all the better to showcase generously stacked tables of brightly colored T-shirts from $50 to $80 and matching flip-flops for about $125, sweet summer dresses and a range of men's wear." The chain has eight stores in the LA area, including "Marina Del Rey, Calabasas, The Grove, Malibu and Brentwood," plus "A unit will open in Palm Desert, Calif., in October."
· Theodore on the Move in Beverly Hills [WWD, subscription req]
· No More Theodore [Racked]