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The biggest news of the morning is H&M's announcement of its next guest designer. From the release: "Comme des Garçons' founder and head designer Rei Kawakubo (a look shown right via Style.com) will create this autumn's guest designer collection at H&M. Rei Kawakubo, famous and admired for her creativity and artistry, will design a women's and a men's collection, with some pieces for children too. Accessories and an exclusive unisex fragrance will also be included in the collection." The collection will launch in Tokyo, Japan early November, coinciding with the launch of H&M's new store in the city. As Kawakubo is known as an artist, visionary and very avant-garde, the fashion press are all over it. [Racked Inbox]
From the buzz, below:
· High/Low [Racked]
· Comme des Garçons to Collaborate With H&M [FWD]
· H&M Links With Rei Kawakubo [WWD]
· H&M Announces Comme des Garçons Line [The Cut]
· OMFG.....! WTF? [Style Bubble]
· Comme des Garcons Collaborates withe H&M for Autumn [My Fashion Life]
· Rei for H&M [Fashionista]