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Just Hillin', Political Edition

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How did annoying Hills couple Heidi Montag and Spencer Pratt get invited to the White House Correspondents' dinner? (Shown right via Style Crunch.) WWD gets to the bottom of it: "Because Fortune's original guest, Blackstone Group's Stephen Schwartzman, opted out at the last minute, managing editor Andy Serwer offered up the empty seats to the couple." Wait a minute, but why were they invited? "Pratt was photographed reading the magazine while on vacation with Montag. Serwer was alerted to the photo by People managing editor Larry Hackett and wrote a letter to the couple offering them a complimentary subscription." Oh, how editorial has fallen. [WWD, subscription req]