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There's been a spring of LA-based Barbie merch these days, all which makes us wonder, who's the target market for this high-priced Barbie paraphernalia? Will it get dusty or fly off the shelves? Is it ridiculous or adorable? What do you think?
1) A little while back, we received press info on the Barbie™ Rocks jewelry collection, a line by Beverly Hills jewelers Layna and Alan Friedman, featuring "pink diamonds, precious and semi-precious colored stones and rare metals that appeal to 'girls' of all ages." The prices are for big girls from $185-$2,850, much of it in the four digits, with some portion of proceeds going to Children Affected by AIDS Foundation. [Racked Inbox]
2) We filed the info away, until we got wind of the Tarina Tarantino Barbie ($80) available June 28 in her boutiques and barbiecollector.com, a sparkly rendition inspired by "a day in the life" of the LA jewelry and accessories designer. [Racked Inbox]
3) And then this morning, Fashion Week Daily features the new Juicy Couture Barbies ($99.96), available June 6: "The dolls are tiny replicas of Pamela Skaist-Levy and Gela Nash-Taylor, the designers and co-founders of the fashion empire. They are sporting miniature dresses from Juicy Couture’s Couture Couture line, faux 'fur' coats, earrings, rings, and their signature bracelets." [FWD]
· Barbie Rocks [barbierocks.com]
· Tarina Tarantino [tarinatarantino.cm]
· Barbie Collector [barbiecollector.com]