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Launches & Releases: Stella McCartney Debuts Ecommerce, Ferragamo Redesigns Its Site and More

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Photo via stellamccartney.com

1) The biggest etailing news of the day is Stella McCartney launching ecommerce on her site, now only available for shipping to the US, with plans to take it to the UK in the fall. JC Report comments on the merchandise currently available: "Officially speaking, this is just the 'soft launch' for the online shop, with a modest selection of s/s '08 bags, shoes and a few favorite ready-to-wear items (all with free shipping until April 15), but we expect the product selection for this hot-selling line will increase in no time." JC also notes that it's just part of the "brand's global expansion plans" with six stores opening in India. [JC Report]

2) Ferragamo has redesigned its site. Though it continues to have ecommerce via Neiman Marcus, an email sent out today underscored new features, such as a news, history and runway section. It does look more modern than it did—it was pretty stale—but, perhaps because of traffic, we had some difficulty getting on and navigating the site. [Racked Inbox]

3) Locally, Bird boutique on Melrose Place is in the process of redesigning its site, which the shop says explains why it's lagged on uploading its spring merchandise. [Racked Inbox]