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Gappy Holidays: It's Like a Sweater In Bike Form!

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[Image via the Gap]

Why buy a bike at a bike shop when you could get one at the Gap? There are about twenty valid answers to that question, but the Gap hopes you're distracted from thinking about them by the dazzling blue argyle pattern they've slapped all over this Electra bicycle, which retails online for $499 (adults) or $299 (kids.)

MORE ON RACKED NY "Electra is a pretty respectable bike company..."