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Earlier this year, we revealed that rising LA streetwear brand Popular Demand's flagship was set to unleash more dopeness to Fairfax. The hip hop-faved label officially unveiled their Ink & Wood-designed 1,200-square-foot store back in March, offering a seriously tricked out retail and entertainment experience.
In addition to bringing their P. Diddy- and J. Biebz-backed tees, snapbacks, hoodies and more to LA's bona fide streetwear scene at Melrose and Fairfax, the store boasts energy efficient color-changing LED lighting, a massive 12-foot-by-6-foot drop-down screen, a built-in movie theatre and a cash register that doubles as a DJ platform. The shop's already held a slew of meet-and-greets for on-the-rise rap talents and even hosted Diddy's insane takeover, so we can only imagine how their next sample sale is gonna go down.
Popular Demand is open Monday through Saturday from 11am to 7pm and Sunday from 12pm to 6pm.
· Popular Demand [Official Site]
· Streetwear Star Crooks & Castles Opens Fairfax Flagship [Racked]
· Sneakerheads: Define Sole Serves Up Killer Kicks And More [Racked]
· Popular Demand's Flagship Joins Fairfax Ave's Streetwear Scene [Racked]